I Bought A Drink Nobody Wanted (And Sold It For $2 Billion)

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*Get our Unsexy Business Ideas Database:* https://clickhubspot.com/l4h6 Episode 820: Sam Parr ( https://x.com/theSamParr ) and Shaan Puri ( https://x.com/ShaanVP ) talk to Rohan Oza about how his formula for simple products that end in multi-billion dollar exits. — Show Notes: (0:00) The brandfather (2:40) Rule 1: influence the influencer (7:02) Deal: Poppi on Shark Tank (20:32) rule 2: Make a brand pop culture (25:10) knowing winners from losers (26:48) Rohan breaks down his formula (29:31) "shelf space is the original algorithm" (33:39) Closing the biggest deal of your life (38:57) how to win with no network (42:07) Rohan's first million (46:45) spotting the next trend (tastebuds and TAM) (48:09) How do you sell water? (52:33) learning from the giants — Links: • CAVU - https://cavuconsumer.com/ — Check Out Sam's Stuff: • Hampton (joinhampton.com): My community for founders. Average member does $25m/year. Many of the guests are members. Get after it...apply: http://joinhampton.com/mfm — Check Out Shaan's Stuff: • Shaan's weekly email - https://www.shaanpuri.com • Visit https://www.somewhere.com/mfm to hire worldwide talent like Shaan and get $500 off for being an MFM listener. Hire developers, assistants, marketing pros, sales teams and more for 80% less than US equivalents. • Mercury - Need a bank for your company? Go check out Mercury (mercury.com). Shaan uses it for all of his companies! Mercury is a financial technology company, not an FDIC-insured bank. Banking services provided by Choice Financial Group, Column, N.A., and Evolve Bank & Trust, Members FDIC • I run all my newsletters on Beehiiv and you should too + we're giving away $10k to our favorite newsletter, check it out: beehiiv.com/mfm-challenge My First Million is a HubSpot Original Podcast // Brought to you by HubSpot Media // Production by Arie Desormeaux // Editing by Ezra Bakker Trupiano /