Ep 71: Behind Rochelle Humes Skincare Brand Launch

Description

In this episode of Ladies Who Launch, I’m pulling back the curtain on building my new skincare brand. This week, we dive deeper into product development; from formulation and testing to MOQs and what it really takes to get products onto retail shelves.I’m sharing the real journey with you: what I’m learning as I go, how I’m building the brand from the ground up, and the challenges that are keeping me up at night.Plus, I’m giving you a behind-the-scenes look at our next Ladies Who Launch live event. After how incredible and inspiring our last one was, I cannot wait to share another amazing lineup with you.In this episode, I cover:Where the products are right now. Development, testing, and what the process has been along the wayThe decisions around formulation that no one prepares you forHow I’m thinking about quantities and what that means for the brand at this stageSelling into retailers and what it actually takes to get a brand onto shelvesThe next Ladies Who Launch line upWhether you're launching your first product or scaling an existing beauty business, this conversation is here to share and support.🔔 New episodes every Wednesday — subscribe so you never miss a launch.FOLLOW USInstagram: https://www.instagram.com/weareladieswholaunch/TikTok: https://www.tiktok.com/@weareladieswholaunchYouTube: https://www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.