Internal Analysis: The VRIO Framework | Strategic Management | From A Business Professor

Deskripsi

The VRIO framework is a strategy tool that helps organizations identify the resources and capabilities that give them a sustained competitive advantage. As we know, companies possess various kinds of resources and capabilities. Such resources could be financial, human, organizational, physical, or technological in nature. The VRIO analysis is an internal analysis that helps determine the quality and usefulness of a firm’s resources and capabilities. The VRIO framework was developed in 1991 by Dr. Jay Barney, a famous American professor and business scholar in strategic management.