Analyzing MrBeast’s Success via the VRIO Framework | From A Business Professor #MrBeast#SquidGame

Description

Who is MrBeast? Why is his YouTube channel so successful compared to others? What are MrBeast’s competitive advantages? As a business professor, I enjoy applying textbook knowledge to the real world of business to show its practical value. Therefore, in this video, I will apply the VRIO framework, which is one of the most popular theories in the field of strategic management, to analyze MrBeast’s competitive advantages.