327. Four strategy myths holding your company back

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Today’s disruption has created a critical ‘Strategy Moment’ for organizations navigating a fundamentally changing basis of competitive advantage. Carolyn Dewar, Marcus Jacob and Laura LaBerge join us to debunk four strategy myths and unpack how long-held assumptions are being rewritten to shape foundational strategic choices for a future-focused reality. They also discuss where AI amplifies the challenge—and creates opportunity—and how to determine if your AI investment is pointed in the right strategic direction. Related insights Strategy and Value: The Four Foundations That Drive Long-Term Performance Strategy’s biggest blind spot: Erosion of competitive advantage Why accelerated resource allocation matters in the age of AI How to maximize competitive advantage How top economic performers lean into their competitive advantage to guide their strategy CEO Excellence A CEO for All Seasons: Mastering the Cycles of LeadershipSupport the show: https://www.linkedin.com/showcase/mckinsey-strategy-&-corporate-finance/See www.mckinsey.com/privacy-policy for privacy information