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Made to Sell: Creating Websites that Convert

Why did you create a website?Sure, in today’s business world having a website is almost a requirement. But what that website achieves, beyond simply showing you live in the digital world, is entirely up to you. Just because you built something does not mean the masses will come to learn more about your brand, buy your products, or sign up for your services. It would be great if that was the case, but it isn’t.In “Made to Sell: Creating Websites That Convert” Ari & Peter peel back the curtain to reveal tips and tricks to transform your website, and in turn, your brand and revenue. Whether you have a simple one page site or a complex retail store with thousands of products, we will show you how to move from a pretty store front to a powerful marketing tool. Some of the concepts Peter and Ari breakdown are:Website RoadmapsBrand BuildingOptimizing User ExperienceElements of DesignScience of AnalyticsTraffic GenerationPraises for Made to Sell: Creating Websites that Convert:"If your goal is to havea website that works for you instead of the other way around, Ari & Peter are going to let you in on thetop strategies to make that happen for your business."– Jessica Zweig, CEO of SimplyBe. Agency, Forbes Personal Branding Expert, Author of the #1 bestselling book "Be.""Made to Sell offers the inside-knowledge you need to take your website to the next level andunlock business opportunitiesfor you."– Randy Kravitz, Executive Director, Goldman Sachs 10,000 Small Businesses“A must-read for anyone leading a website project. Ari & Peter simplifythe process of planning, creating, and launching a website in an easy-to-digest way.”– Chris Do, Emmy award-winning designer, director, CEO & founder of The Futur"Such a fresh, enjoyable, and practical book for anybody who has the daunting task to build a website that sells. Ari and Peter share manymarketing secrets about how to build a successful online business. I will recommend Made To Sell to my startup clients."– Anne Cocquyt, Founder & CEO of The GUILD, Investor & Advisor to Startu

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