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fruITion: Creating the Ultimate Corporate Strategy for Information Technology

Part entertaining novel and part enlightening textbook - FruITion takes the reader through a discovery process revealing indispensable messages about the next generation of strategies for Information Technology. - Jeremy Hall, Managing Director, IRM UK Strategic IT Training FruITion brings vividly to life the issues of being a CIO in todays corporate world and how IT, when properly integrated into the objectives of a business can drive massive value creation. His insights into how to win the engagement war and bring technology strategies alive for the non technical are absolutely spot on. - Steve Adams, COO and Managing Director for Card Services, Euronet Worldwide The modern CIO is to be seen as part of the business rather than a service provider to the business. Chris Potts is at the forefront of thinking that will put us all there if we act on his inspiration. - David Brown, CIO of Scottish Water How will Ian as the CIO react when the management team explores a very different relationship with IT? The strategy that emerges has major implications for the CIO and everyone in the IT department. Chris Potts works with executives and CIOs in industry-leading companies around the world, formulating and executing the new generation of corporate strategies for exploiting IT. He delivers public seminars that are founded on his own breakthrough work with clients, and has provided training to some of the worlds leading consultancies.Read more

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